Marketing Automation

Top 11 Automation Software For B2B Marketers

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Marketing automation spend is predicted to touch $25.1 billion by 2023, as reported in a recent Forrester research. From $11.4 billion in 2017, the marketing automation industry is predicted to grow at a 14% compound annual growth rate (CAGR) for the next five years. It will be fair to state that marketers are increasing their Read More

Content Marketing

Content Marketing Ideas For Small Businesses: 4 Easy Strategies to Create Brand Awareness

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Paid advertising has been a reliable stratagem for customer acquisition for long. As retargeting has flourished, ads have greatly helped growing businesses retain customers, improve their lifetime, and trimmed customer churn and cart abandonment. Those were the good old days of paid advertising. However, according to a recent report from anti-blocking firm, Page Fair, over Read More